 |
No items matching your keywords were found.
|
|
Full Frontal PR: Building Buzz About Your Business, Your Product, or You $7.99 For a public relations professional, Laermer might have succeeded too well with this book: it could threaten to put firms like his own, RLM PR, out of business. After all, write[s] Laermer [...] in this do-it-yourself guide for snaring publicity, the PR industry's dirty little secret is that "you can create the buzz factor yourself." Among the tips: adopt a media-friendly approach that cultivates ... |
|
|
Full Frontal PR Building Buzz About You, Your Business, Or Your Product (Paperback, 2004) ... |